Earlier this month, Aldi decided to help out Logan Schmitt with his school food drive. Logan and his mom Abbie had raised $115 dollars on their own, which lead to them making a post in the Facebook group Aisle of Shame.
After they did that, the post went viral and got the attention of someone at the company’s corporate office. Someone from Aldi reached out to the Schmitt’s and gave Logan a $500 gift card to aid in his efforts. That much money probably went a long way with the types of deals we’ve been seeing in the Aldi ads lately!
News story here, just great to see it.